Internet Business
To Sell More, Use Proof
The Story: The biggest mistake most online marketers make is not offering enough proof in their marketing. The Point: To dramatically increase…
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Category: Internet Business
Internet Business
Apple Grows Using Repurposing
The Story: The most underused tactic for increasing sales and profits is repurposing; Apple is the best example of how to do…
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Internet Business
MySpace Stealing Paul Colligan’s Content?
Okay, I still don’t know quite what to make of this. It seems hard to believe. But a TechCrunch article seems to…
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Internet Business
Video: How To Subscribe To Feeds
One question I get asked quite often: “How do I subscribe to a podcast/RSS feed?” Here’s the answer… Watch the Video –…
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Internet Business
Scarcity: Double-Edged Marketing Sword
The Story: Conveying sense of scarcity about your product can boost sales… or hurt them. The Point: Carefully consider the message you’re…
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